Wednesday, July 8, 2009

The start of it all

Once upon a time, a group of people got together and said, “Hey, let’s put on a magazine.” They wanted it to be about food, but not just any old food. They noticed that there were lots of publications and websites that told you what to do with food, but no one was telling readers where to get the best and most interesting food and equipment in the Midwest. They imagined a magazine that would tell people in Southern Wisconsin and Northern Illinois where to get the best quality products, equipment, and services to cook and entertain at home. Thus Bountiful Cupboard was born.

Bountiful Cupboard quickly found a readership that not only appreciated the wealth of information presented every month but also the fact that it was free. Advertisers covered the cost. Alas, it was not to be. When the economy tumbled, the readership was increasing but the advertising dwindled and publication was suspended.

Bountiful Cupboard, however, proved to be the idea that will not die, which brings us to this blog. We have continued to receive requests for more information on the types of sources we covered in the magazine, so along with reworking our website we have launched this effort. Our purpose here will be to keep you posted on great sources along with our opinions, ruminations, diatribes, and brain dumps. We hope you find Bountiful Cupboard useful or, at the very least, entertaining. On we go . . .

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